Positioning towards the Prince Edward Island 5,6 billion NOK lobster-fisheries

last update: May 13, 2022

A tremendous leap forward in our positioning towards the Prince Edward Island 5,6 billion NOK #lobster fisheries. With an estimated 500 million NOK annual loss of resources (lobster) to #ghostfishing our products will have a significant economic impact in the Minister's region. Also, great to see the Minister not afraid to get his hands dirty on the boat 😊

We've just had the pleasure of having a visit from the Honorable Jamie Fox, Minister of Fisheries and Communities for the Province of Prince Edward Island, Canada. 🤩

Together we had a great product-demo out at sea followed by longer conversations about innovation and sustainability in the fishing industry. 💪

We demonstrated how our solutions work, the reliability in our unique electronics, and its huge impact and big potential for improving the world - we have just started!

Helping the global fishing industry to adapt to a more sustainable use of the oceans requires first-hand contact with the industry as well as the governmental agencies. This is an important part of the work we do over time - increasing awareness.

To exchange ideas and experiences with the pleasant and knowledgeable Minister Fox was an honor. Thank you for the visit!

Photo from the left: Helge Trettø Olsen (CEO), the Honorable Jamie Fox, Sig Hansen, Jose Silva (European Sales), Per Waagen (CMO) and Erik Nobbe (Global Sales Manager)

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